“Shortly afterward,” he and his wife Doris formed Martro Theatres, Inc. Around 1969, Marvin Troutman, son of Marvin and Ada Troutman, bought the Sky-Vu and the nearby Halifax Drive-In. That matches another section of the Lykens Valley blog’s story. When ownership information resumed after a decade off, the IMPA’s 1978 edition listed “Trautman” as the owner. I can’t find anything else about either of those people. Wolfe, and the 1961-66 editions said the owner was E. The 1951-59 International Motion Picture Almanacs said it was owned by G. The Echo was a weekly, so the Grand Opening might have been a few days earlier, but some time in July 1950 looks pretty solid.Ĭontemporary theater reference books listed the Sky Vu’s capacity at around 230 cars. It doesn’t quite say so, but it appears to be a grand opening ad: “SKY VU Drive-In Theatre welcomes you to one of America’s most unique outside theatres.” The ad described the Sky Vu’s benefits in copy that wasn’t repeated in the ads that followed. The first newspaper reference I could find was its first ad in the Elizabethville Echo on July 13, 1950.
Eston and Stanford established a partnership to create the Sky-Vu Drive-In Theatre in 1950.” The 1949-50 Theatre Catalog listed it as under construction. “In 1949, the land on which the theatre now stands, was sold by Allen Lincoln Shade and Etta May Shade to Eston C. Norman Gasbarro’s Lykens Valley blog has a great history of the Sky-Vu. It’s Day 362 of my virtual Drive-In-a-Day Odyssey. On an even colder, partly sunny day, my virtual odometer rolled over 40,000 during the hour and a half it took to drive from the historic Shankweiler’s Drive-In Theatre in Orefield PA to the Sky-Vu Drive-In Theatre in Gratz PA.
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